How do businesses cope up with the new normal? Retail, e-commerce, and direct-to-consumer (D2C) is not just going to revert back to 2019. Some consumer behaviours adopted during the pandemic will remain in place because the customers just prefer the new normal.
Isabella Mongalo recently wrote a detailed whitepaper for Transcom titled: Why Great Customer Experience Is Disrupting E-Commerce Competition. This paper was a deep dive into how the post-pandemic e-commerce environment is dramatically evolving with a more acute focus on the customer experience (CX).
The millennials’ motto of “anytime, anywhere availability” is putting unprecedented demands on companies to deliver instant support around the clock. This means customer service companies...